Strength of MCJ Group
End to End Value Chain
Strengths derived from having a consistent value chain in Japan
Overview of Value chain components
Value chain components
Having the end to end value chain from development to after sales services is contributing to the ability to collect information, adjustability, and scalability
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Ability to collect information
Collecting the information about cutting edge products and market trends from world-wide parts procurement networks and development partners (Ex. We are an authorized distributor of Intel and Microsoft)
Collection of product information and market trends from the consumer-side by having wide range of customer contacts and having in-house support system including a store network of about 80 stores nationwide and a call center operating 24/7
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Adjustability
By having the end to end value chain as a group, we can have high adjustability with regard to all aspects of product development・sales・after sales support.
Utilizing the ability to collect information stated above, enable us to turn the loop of “Product Design → Development/Manufacturing → Sales” with speed
The two points above combined lead to strengthening of our development capabilities (Speedy share of the collected information to the product development, selling products on our own store network, etc.)
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Sense of security
Providing the sense of security to our products by having domestic production and in-house support services (call center, repair)
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Scalability
As stated in our mid-term management plan, having end to end value chain allows us to have the flexibility to scale our business in the future, such as development of new business using our own assets and making alliances with outside companies
Market start-up products utilizing our sales network, joint development with start-ups, collaborations with ODM, providing support functions, etc.
Business Model
Overview of Business Model components
Business model components
Our business model “Target Focused × BTO” is built on the value chain
It resulted in the balanced product rollouts
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BTO
Provide products that match customers’ needs and budget
Easy to change the model depending on the market trend
Minimizing the risk of having excessive inventories
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Target Focused
Introducing the special PC for specific market such as gaming PC or Creator PC, etc.
Effective understanding of the needs, introducing the right products that match the needs
High profit margin by focusing on the “Wants Market”
This allows us to provide products and services that are well balanced in all aspects of customer needs in one package; product specs, prices and quality, and after sales support.
Management Flexibility
Quick action in accordance with the market trends and clear management policy
Overview of Management Flexibility
MCJ group will pursue growth beyond the existing business domain that is “Contact point” to IT life, such as device.
Management Plan/Growth Strategy